Offer, Incentivize, Promote.

Aired on
Coming Soon
October 14, 2025

In this webinar, Lisa Mallis, Kyle Bodin, and Stevie Williams will show you how PhotoDay makes offering discounts to your customers an effortless, effective way to boost sales and gallery engagement.

In this webinar, PhotoDay will show you how PhotoDay makes offering discounts to your customers an effortless, effective way to boost sales and gallery engagement. 

Attendees will:

  • Learn the top methods PhotoDay users implement to drive maximum conversion, fast—before, during, and after picture day.
  • Receive data-driven recommendations based on real results.
  • Leave feeling ready to use these strategies right away.

Whether you’re a PhotoDay pro or just getting started, sign up to join us live or receive a replay!

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September 14, 2026

How SplitRock Photography Grew 21x in 6 Years

What would it take to grow your photography business to 21 times its current size? Join PhotoDay Ambassador Rocky Thompson of SplitRock Photography for a practical look at how photographers can build a scalable volume photography business—whether you’re starting with a few shoots a year or already feeling the limits of running everything yourself. Rocky will share the strategies that helped SplitRock grow from a one-person operation into a multi-employee studio in just six years. You’ll learn how to replace time-consuming manual processes, create workflows that can support increasing volume, recognize when it’s time to hire, and evolve from working in your business to building a business that can grow beyond you. You’ll also hear the lessons Rocky learned along the way, including what he would do differently and the challenges photographers should prepare for as their studio expands. If you want to book more organizations, operate more efficiently, and build a photography business capable of supporting a full-time team, this webinar will help you identify your next steps.
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Webinar cover image for The Picture Day Playbook: How smaX Photography Runs 1,000+ Athlete Events.
Coming Soon
Aired on
August 4, 2026

The Picture Day Playbook: How smaX Photography Runs 1,000+ Athlete Events.

What does it take to successfully photograph hundreds—or even thousands—of athletes in a single event? In this webinar, we’ll break down the workflow top studios use to run large picture days smoothly and profitably. From planning and check-in to shooting, organization, and gallery delivery, you’ll learn the systems that help high-volume photographers stay organized, avoid photo mix-ups, and create a better experience for parents and leagues. Whether you're photographing your first big sports event or looking to streamline your current process, this session will share practical strategies used by studios that regularly manage 1,000+ athlete picture days. Join us to learn how the right planning, tools, and workflows can help you scale your events with confidence.
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